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PRPL

Purple Innovation, Inc.

Household Furniture · SIC 2510CIK 1643953Held by 1 tracked managerEDGAR filings ↗10-K/10-Q ↗

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Revenue FY2025
$469.0M
Net Income FY2025
$(51.0M)
EPS (Basic, as reported)
$0.48
Net Margin FY2025
-11.0%
ROE FY2025
173.2%
Total Equity
$(30.0M)
Shares Out
16M
Business description

Purple Innovation, Inc. — Household Furniture. Figures are as reported in each year's original 10-K via SEC EDGAR XBRL company facts (FY2015–FY2025; structured XBRL data begins around 2008). Market-price metrics are not part of EDGAR data.

Annual (fiscal years, as reported)USD millions
i
default rows · click any row to chart itRevenue: 197 → 469 +11.5% CAGR
Fiscal yearFY2016FY2017FY2018⚑FY2019⚑FY2020⚑FY2021FY2022FY2023FY2024FY2025
Revenue—197286428648726576511488469
Cost of revenue—(112)(173)(239)(343)(431)(365)(339)(307)(280)
Gross profit—85113189305295211172181189
Research & development—(1)(2)(4)(6)(7)(9)(12)(13)(10)
Selling & marketing—(79)(104)(142)(188)(239)(165)(182)(171)(147)
General & administrative(3)(2)(24)(27)(40)(72)(77)(84)(69)(64)
Total operating expenses—(94)(129)(173)(234)(318)(251)(286)(273)(232)
Operating income(3)(2)(17)1671(23)(40)(114)(92)(43)
Interest expense—0(4)(5)(5)(2)(4)(2)(18)(29)
Other income (expense), net03(3)(28)(104)26163(7)(6)(8)
Pre-tax income(2)1(20)(12)(33)3120(121)(98)(51)
Income tax expense—0—0(44)(1)(213)000
Net income(2)1(4)(4)44(90)(121)(98)(51)
EPS — basic($0.49)$0.16($0.51)($0.40)$0.10$0.06($1.10)($1.17)($0.91)$0.48
EPS — diluted($0.49)$0.05($0.51)($0.40)$0.08($0.30)($1.10)($1.17)($0.91)$0.48
Shares outstanding — basic (M)55—10396682104107108
Shares outstanding — diluted (M)518—10456782104107108

Showing the latest 10 of 11 fiscal years.

  • ⚑ Weighted-average shares changed ×2.00 between FY2017 and FY2019 — likely a stock split. Per-share figures on either side are as reported and not adjusted.
  • ⚑ Weighted-average shares changed ×3.90 between FY2019 and FY2020 — likely a stock split. Per-share figures on either side are as reported and not adjusted.
  • ⚑ Weighted-average shares changed ×1.69 between FY2020 and FY2021 — a large issuance or reduction. Per-share figures on either side are as reported and not adjusted.

Source: SEC EDGAR XBRL company facts — figures as reported in each period's original filing (structured data begins ~2008). EPS and other per-share figures are as reported and are not adjusted for later stock splits; a ⚑ marks a period where the reported share count changed by a large factor. Dollar figures in millions unless per-share. Line items a company never reports are omitted. Where a filer switched XBRL concepts, the successor concept is used and definitions can differ slightly (e.g. cash may include restricted cash; banks' revenue is net of interest expense; cost of revenue may exclude D&A; net income may be the amount available to common stockholders; debt issued/repaid may be net of issuance costs or include finance-lease obligations — each only where the original concept stopped being reported). Click a period header to open that period's source filing on EDGAR.